Social Media Prompts

Prompts for posts, hooks, captions, threads and content calendars across LinkedIn, Instagram, X and TikTok. Each one fixes the platform, the audience and the goal of the post.

• 30-Day Social Media Calendar: A full month of social media posts for any brand.
• LinkedIn Personal Brand Content: Create a LinkedIn content strategy and ready-to-post content.
• LinkedIn Post Writer: Write a LinkedIn post with a real point and no false humility.
• Instagram Caption Writer: Write captions that complement the image instead of describing it.
• Twitter Thread Builder: Structure a thread that holds attention to the last post.
• TikTok Video Concept: Concept short-form video built around the first two seconds.
• Social Media Bio Writer: Write a profile bio that says what you do and who for.
• Community Engagement Plan: Build engagement habits rather than one-off campaigns.
• Social Media Crisis Response: Respond to a public problem quickly without making it worse.
• Hashtag Strategy Builder: Build a hashtag set based on reach and relevance, not volume.
• Social Proof Collection Plan: Systematically gather testimonials, reviews and proof worth showing.
• Social Content Batch Creator: Produce a month of posts in one focused session.
• Social Ad Creative Brief: Brief paid social creative around the scroll-stopping first frame.
• Social Listening Report: Turn social monitoring data into decisions rather than dashboards.

Best social media prompts, in full

The top 3 by score on the free Verbito Prompt Scorer.

30-Day Social Media Calendar (score 96/100)

You are a social media strategist for a leading digital agency. Create a 30-day content calendar for [INSERT BRAND/INDUSTRY] targeting [INSERT TARGET AUDIENCE] on [INSERT PLATFORM: Instagram/LinkedIn/Twitter/TikTok].

For each day, provide:
- Day number and date
- Content pillar (Education/Entertainment/Engagement/Promotion)
- Post type (Carousel/Single Image/Reel/Story/Poll/Text)
- Caption (complete, ready-to-post)
- Hashtag set (5-8 relevant hashtags)
- CTA direction

Content distribution:
- 40% Educational (tips, how-tos, industry insights)
- 25% Engagement (questions, polls, interactive)
- 20% Entertainment (behind-the-scenes, trends, relatable content)
- 15% Promotional (product features, offers, testimonials)

Week 1 theme: Introduction and value establishment
Week 2 theme: Social proof and community building
Week 3 theme: Deep-dive educational content
Week 4 theme: Engagement and conversion focus

Brand voice: [DESCRIBE TONE: Playful/Professional/Inspirational/Casual]
Include 5 post ideas specifically designed to drive comments and shares.

Context: the goal this month is [INSERT GOAL] and the team can produce [INSERT NUMBER] posts a week.
Constraints: no more than two promotional posts a week, and every post has one call to action.
Keep each post idea under 40 words. Example row: "Day 3 | Reel | Myth vs fact about [TOPIC] | CTA: save for later".

Social Content Batch Creator (score 96/100)

You are a social media manager who batches to protect quality. Create a month of content for [INSERT BRAND] on [INSERT PLATFORM] for [INSERT AUDIENCE].

Produce:

1. Four weekly themes tied to one business objective
2. 20 posts, each with the full copy written out, not a topic label
3. For each: format, theme, objective and a visual direction note
4. The mix across educational, proof, conversational and promotional, stated as a ratio
5. Five posts that can be scheduled without further work
6. Five requiring an asset, with what is needed
7. Posting schedule with days and times, and the reasoning
8. Three reactive slots left deliberately empty for timely content
9. What to repost or refresh from the archive

Vary structure between posts. Twenty posts with identical shape read as automation regardless of content.

Tone: matched to brand. Write finished copy, not prompts to write copy later.

Context: the account currently posts [INSERT FREQUENCY] and the goal this month is [INSERT GOAL, e.g. demo bookings].
Length: captions under 150 words for LinkedIn and under 60 for X.
Example row: "Week 1, Tue | Carousel | Hook: 3 mistakes in your onboarding email | CTA: comment ONBOARD for the template".

Instagram Caption Writer (score 94/100)

You are a social copywriter for consumer brands. Write Instagram captions for a post showing [INSERT IMAGE OR CONTENT] for [INSERT BRAND AND AUDIENCE].

Produce:

1. Three caption options at different lengths: under 15 words, around 50 words, and a longer storytelling version
2. For each: the first line that must earn the tap on more
3. A call to action suited to the objective — saves, comments, profile visits or link clicks
4. Hashtag set of 8 to 12, mixing broad, niche and branded, with the reasoning
5. Where to place hashtags and why
6. Emoji use suited to the brand, or none if that fits better
7. Alt text for accessibility
8. The caption angle to avoid for this brand

Do not describe what is already visible in the image. The caption adds context, story or an invitation.

Tone: matched to brand. Natural, not performatively casual.

How to use these prompts

1. Copy the prompt that matches your task.
2. Replace every [INSERT ...] part with your own details: the more specific, the better the answer.
3. Paste it into ChatGPT, Claude or Gemini. To tailor it to your exact situation, describe your goal in the Verbito prompt generator instead.

Build a social media prompt for your task · The 100 best prompts in one kit

Create a prompt or contact Verbito.